Economic Institute of Applied Research
I-AER

Creative
design
Digital
experience
Business
engagement
Client

I-AER

I-AER (Economic Institute of Applied Research) is born to provide Small and Medium sized Italian Companies with a technical-scientific knowledge in the economic field, helping to raise the sustainability of national industry. Leveraging on a strong academic background and a deep technical know-how, thanks to close collaborations with dozens of local entrepreneurial realities, I-AER offers its expertise in business strategy, business organization and economic-financial control.

Achievements

I-AER figures

5 masters coordinated
15 active researchers
51 successful generational changes
165 projects delivered in 2020
192 entrepreneurial families supported
2.521 Small and Medium sized Italian Companies analysed

WORK

The Challenge

Mynd has been chosen as partner for I-AER rebranding, UX & UI design, and the development of an innovative website, able to convey the new Corporate Identity and to lead the Institute towards the Corporate Vision fulfilment: become the 1st Economic Research Centre for Small and Medium Companies in Italy.

Proposal

Our proposal

Development of a proprietary CMS to manage content through a set of customizable modules and a reserved area for customers dedicated to training courses.

Our proposal

Development of the brand-new responsive logo, able to adapt to every context, the Corporate Identity, and the Brand book, corporate coordinates included, to share the values of the Institute: scientific culture, independence, respect, bond with the territory, innovative entrepreneurship.

Website
Tecnologia

Tools utilizzati

Photoshop
Sketch
Visual Studio
SASS
php
jQuery
CSS
HTML 5